Erth Co. crafted a color palette inspired by the atelier itself - muted, sophisticated tones accented with a bold streak of red, symbolizing the passion behind each Brinda & Sneha creation

At the heart of the rebrand is a clever new logo. Erth Co. designed a monogram that intertwines the 'B' and 'S' initials, accented with an ampersand to represent the brand's collaborative spirit. It creates a visual that's simple enough to be instantly recognizable, yet layered with meaning. We think this rebrand is indeed tailor-made for success. (See what we did there)